George Avetisov serves as CEO of HYPR Corp responsible for overall strategy, product, sales, company management and culture. George is very much a product-focused CEO, heavily focused on client and channel partner relationships, media engagements, messaging and brand identity.
Previously at 19 years old, George co-founded and established AvianneandCo.com, an online jewelry store. George designed and built the website, defined sales processes, oversaw manufacturer and vendor relationships, and scaled logistics & business operations through a period of rapid growth. Utilizing focused brand optimization and an aggressive white-hat SEO strategy, George outranked incumbents such as Macy's and BlueNile on key search terms to achieve a $5MM annual run-rate with a team of 9 professionals.