John Leney, Strategic Industry Advisor, SAP, has over 30 years of experience in assisting manufacturing companies in improving their product and manufacturing processes and their enabling information technology systems. Prior to joining SAP, John served as Managing Director for Business Consulting at Procesia Solutions and as Vice President of Global Sales & Marketing with Geometric Ltd. He has held executive positions in sales, marketing, management consulting, information technology, and strategy/market planning with Dassault Systemes, Deloitte & Touche and General Motors. John received his Bachelor of Science degree in Mechanical Engineering from the University of Michigan. He is a member of the Society of Automotive Engineers and has published papers on Collaborative Product Commerce, Design for Manufacturing and Computer Aided Engineering.