Radio Episodes
9/19/2019 this-or-that-how-we-decide-what-to-buy

This or That? How We Decide What to Buy

We Are What We Buy
Coke or Pepsi? Ford or Chevrolet? Swipe left or swipe right? Everywhere we turn, we need to make choices. Ironically for many of us our biggest problem is not a lack of choice. It is too much choice. Listen Now