John Easterling
John Easterling, founder and CEO of Amazon Herb Co., created a model of ecological prosperity that is benefiting the Amazon rainforest and its inhabitants. ‘Amazon John’ as he is fondly known, holds a degree in Environmental Studies from the University of North Carolina and spent many years exploring the Amazon Rainforest. During his years of exploration in the Rainforest, he was introduced to the traditional use of medicinal plants. After a health crisis and life-changing experience using these botanicals, a simple truth became clear: The real treasure of the Rainforest is, in fact, the life-enhancing properties of the Rainforest plants. In July of 2008, he married long-time friend Olivia Newton-John in a traditional Peruvian ceremony. The two have worked tirelessly together to educate people about the health properties of herbs and to preserve the native forests of the Amazon.
