Veronica is Visa’s senior vice president and Regional Head of North America Business Solutions. Visa Business Solutions (VBS) enables businesses to thrive through products that provide better cash flow, administrative efficiency, control and acceptance. From small business to large corporate and governments, VBS products cover all forms of business spending, including Small Business, Commercial, and Virtual Cards. Veronica is responsible for the business, strategy and go to market for the U.S. and Canada. Veronica joined Visa in February of 2007, and has led numerous teams across Visa Business Solutions, North America Merchant and Prepaid. Prior to joining Visa, Veronica held product management and business development roles at U.S. Bank Corporate Payment Systems in Minneapolis, MN. Veronica earned a Bachelor of Arts degree from the University of Minnesota. She is passionate about the advancement of underrepresented at Visa and in Silicon Valley. She serves as executive sponsor of Visa Latinx Connect Employee Resource Group. Veronica also sits on the Advisory Board for Latinas in Tech Bay Area. Ms. Fernandez is a native of Buenos Aires, Argentina and lives with her husband and eight-year-old daughter in the Bay Area.