Brad Borkan

Brad Borkan

Brad Borkan has a lifelong interest in how people and businesses survive, and thrive, in almost impossible situations. Brad is co-author of two books. The first, When Your Life Depends on It: Extreme Decision Making Lessons from the Antarctic was listed in the Top 100 Best Decision Making Books of All Time. His second book, Audacious Goals, Remarkable Results: How an Explorer, an Engineer and a Statesman Shaped our Modern World, focuses on six epic achievements made by three extraordinary people, one of whom is Theodore Roosevelt. It explains the mindset needed to make a monumental impact. Brad is an author and lecturer who has travelled to all seven continents. He has presented at business and Antarctic conferences, on cable TV in the US, and as a guest on podcasts and internet radio programs. He previously worked for SAP. Originally from the US, and now based in London, Brad was honored to be made a Fellow of the Royal Geographical Society.