Michael Townsend
Michael Townsend is a Research Director for IDC Health Insights responsible for Life Sciences Commercial Strategies. He provides research-based advisory and consulting services, as well as market analysis on key topics within the commercial life science industry. Mr. Townsend's research expertise includes digital transformation, sales and marketing, supply chain, manufacturing systems, revenue management and emerging technologies and market trends. Mr. Townsend brings 20+ years of engineering, sales, marketing, and operational management experience at manufacturers serving the Life Sciences industry including Carl Zeiss, Ametek, and Danaher. He has been involved in the specification, design and operation of ERP and CRM systems in various management roles. Mr. Townsend holds a Bachelor of Science degree in Mechanical Engineering and an MBA from the University of Connecticut.
