Shirley Luu is an Award-winning financial advisor, hands-on trainer, author, national speaker on financial literacy, and renown wealth guru. Her 25 years of expertise in the financial services field sets her apart as one of the industry’s most notable connoisseurs. Serving as an Executive Field Chairman for First Financial Security, Shirley Luu has dedicated over 25 years to informing, educating, and empowering individuals and small and large business owners on the most powerful mediums for lifetime income and retirement. With the new branding “Shirley Luu & Associates, LLC.”, Shirley and her team of licensed professionals continue to master the nuances of configuring the best financial and insurance products to serve her clients’ specific financial security needs. Her personal journey, as a widowed mother of three, has allowed her to recognize the unique challenges that exist for women, front and center. She actively empowers women across the globe to “know their money” through various educational and enrichment programs, including the LiSA Initiative. Shirley Luu continues to appear on various TV program such as local news networks such as Channel 5 Fox WTTG, Channel 9 New WUSA and Channel 7 WJLA. TV pilot scheduled for Spring of 2021 along with book launch. Amid Shirley’s profusion of recognitions, many of her awards and achievements highlight her support for countless nonprofit and philanthropic causes.