IIeX North America:June 2016

June 13, 2016

[Download MP3s: Sima Vasa Bonnie Breslauer Daryl Weber Scott Miller Anurag Bist Steve Phillips Lana Novikova Jason Kramer Ari Popper Aaron Reid Panel Discussion: How flawed recall and memory pollute research Melanie Courtright Carol Fitzgerald] [itunes] [Bookmark Episode]

Episode Description

Executive Vice President of Client Relations at Lightspeed. Lightspeed GMI is the trusted global partner for digital data collection. Our innovative technology, proven sampling methodologies and operational excellence facilitate a deep understanding of consumer opinions and behavior. From award-winning survey engagement to fieldwork management, we add value at every stage of the research process. Focusing on local market knowledge, Lightspeed GMI’s proprietary panels deliver access to more than 5.5 million online research respondents with unparalleled quality, capacity and targeting. Our comprehensive product suite offers the tools and services needed to generate dependable research results across the consumer, B2B, financial and healthcare business segments. With office locations throughout the Americas, Europe, and Asia Pacific staffed with experienced local talent, we understand the nuances of each market.

Show Description

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