|
The buzz: “79% of sales people that use social media outsell their peers” [Forbes]. Social selling is at a tipping point, “that magic moment when an idea, trend, or social behavior crosses a threshold, tips, spreads like wildfire” (Malcolm Gladwell). It is impacting how sales and marketing teams collaborate, do business and engage customers. But as the supporting technology constantly changes, do the behaviors of great Social Sellers need to change, too? The experts speak. Bernie Borges, Vengreso: “When something is important enough, you do it even if the odds are not in your favor” (E. Musk)
|
