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The Soul of Enterprise: Business in the Knowledge Economy
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The Soul of Enterprise: Business in the Knowledge Economy

Friday at 12 Noon Pacific

September 15th 2017: Interview with Daniel Bennett, Ogilvy Change

Join Ed and Ron for their insightful interview with Daniel Bennett, Senior Behavioural Strategist with Ogilvy Change in the UK. He works with Rory Sutherland, who we also interviewed on Episode #9. Daniel shares his insights and experience on how behavioral science and economics can be used in business, enhancing both customer loyalty and profitability. Don't miss this fascinating discussion.

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Friday at 12 Noon Pacific Time on VoiceAmerica Variety Channel and 1 PM Pacific Time on VoiceAmerica Business Channel
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Featured Guest

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Daniel Bennett

Dan is a Practitioner, Speaker and Writer on the application of Behavioural Science to Marketing. The World's first 'Choice Architect' (until proven otherwise) joining Ogilvy Change in 2012 working on over 50 of the worlds major brands across retail, health and nutrition, organisational change, and society.
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