TROUBLE VIEWING? Click Here to view the Promo card on the web
SIGN-UP NOW! SIGN-UP NOW! Click to become a Member for Free!
voiceamerica-business radio logo
Apple logo Google Play Store Kindle store
I Think I Need Marketing

I Think I Need Marketing

Archives Available

April 11th 2019: Marketing With a Cause: Understand Mission and Non-Profit Marketing

Finding ways to give back in business can be highly rewarding, but what if your business made giving back a part of its brand and incorporated it into its marketing? Mission marketing not only embraces corporate philanthropic goals, but it can additionally enhance your brand in your buyers' eyes. Taking cause-based business a step further, non-profit entities enlist emotional marketing to promote their missions. In this episode, host Bonnie Taylor discusses both types of marketing before bringing in special guest, Brendan Hurley, CMO with Goodwill of Greater Washington.

Share Email SHARE

Tune in

Archives Available on VoiceAmerica Business Channel

Featured Guest

Guest Image

Brendan Hurley, MSM, CMM

Brendan Hurley is the Chief Marketing Officer for Goodwill of Greater Washington where he is responsible for leading the non-profit agency’s internal and external marketing & communications strategies covering its retail & donated goods operations, mission services and adult public charter school.
Read more

Share This Episode

facebook Share On Facebook
twitter Share On Twitter
Linkedin Share On LinkedIn

Connect with VoiceAmerica

Download our mobile apps
App store Google play Blackberry store
Facebook Twitter Linkedin Social Media