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Biz Help For You

Biz Help For You

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June 30th 2020: Reimagining Your Marketing Approach

Reimagining and Reengineering Your Small Business in the COVID-19 Era How long has it been since you’ve analyzed your brand? Is it relevant with the changes we’ve experienced in the last few months? Do you think you may need to revitalize it a bit? Experts Debbie Goldfarb and Brooke Mason with discuss how businesses are rebranding and repositioning to handle the changes that have come recently. They will share their thoughts and strategies that have been taken to survive, navigate through and thrive during these times.

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Featured Guests

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Brooke Mason

Brooke Mason is branding expert and seasoned entrepreneur which is why she understands start-ups and the importance of how to effect and build your customer base. She has worked with big luxury brands and local businesses but known for her work with names such as Samsung, Lamborghini, Rolls-Royce and municipals such as Beverly Hills and West Hollywood.
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Debbie Goldfarb

For the last 25 years, Debbie Goldfarb has owned a small consulting firm focusing on strategic planning, market research, training and providing marketing programs. Ms. Goldfarb is a well-respected marketing and branding consultant and has worked with small businesses (Posner Fine Art, Brooke Mason Creative, Brody-Pennell) and large businesses (Capital One, Wells Fargo, Farmers Insurance) alike. She specializes in well-thought-out, researched multi-channel strategies to ensure ROI and brand strength. In 2017, Debbie founded BIZ Made EZ as a small branding and consulting boutique shop located in Culver City. Under the BIZ Made EZ—Debbie provides strategic brainpower and agency quality work
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