The buzz: To keep channel sales growing, many vendors will need to rethink the way they work with and offer incentives to their partners…resellers, distributors, and independent software vendors and next-generation partners like cloud service providers and telcos. This is no small undertaking…” bcg.com How can vendors with an indirect business model achieve customer success? Easy. Deliver a frictionless and consistent experience across all touchpoints with their customers and ecosystem. But the route to bountiful relationships is strewn with potential detours that business leaders must kno
|