|
What is culture and why is it so important to business performance? How do we create a great culture? So often when a business fails, has a PR disaster or gets into trouble during merger or acquisition it is put down to cultural failure. At worst, you see headlines such as 'the culture was rotten to the core!'. Great businesses build great cultures that deliver and attract great results. Fail to do so today and your failings can soon be plastered all over the internet and media. Not only this, to do business well we also need to understand and be sensitive to the cultures of different countri
|
