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Who says money and spirituality can't go together? That moral values and business are mutually exclusive? Pioneers in this field, Ben & Jerry split the $5 fee for a Penn State correspondence course in ice cream making, setting up their first Ben & Jerry’s ice cream parlor in a refurbished gas station in Burlington, Vermont, in the spring of 1978. Their product was an immediate hit. In the first five years, they also began opening Ben & Jerry’s franchises in the surrounding states. With their success gaining momentum, by 1986 they were building a manufacturing plant in Waterbury, going public a
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