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The Leader and The Muse: Inspired Personal Branding

The Leader and The Muse: Inspired Personal Branding

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August 9th 2013: Build Your Brand in 9 Minutes a Day with William Arruda

Join host, Rasheryl McCreary, and her guest, personal branding guru, William Arruda, CEO of Reach Personal Branding and best-selling author of ‘Career Distinction’, as they discuss his new book, ‘Ditch. Dare. Do!’. ‘Ditch. Dare. Do!’ is a quick-start guide and deep-dive instruction manual created by William and co-author, Deb Dib, for time-strapped executives and employers who need to leverage the power of personal branding. Step-by-step, William will guide you through the Ditch. Dare. Do! Nine-Minute Brand Plan, a revolutionary concept of small but meaningful actions that you can ex

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Featured Guest

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William Arruda

William Arruda is a motivational speaker, author and the world’s leading authority on the topic of personal branding. He has been at the forefront of the field since its inception, teaching everyone from interns to senior executives how to harness the power of authentic personal branding. He’s the bestselling author of the definitive books on the topic: Career Distinction and Ditch. Dare. Do! His new book, Digital YOU, helps readers translate their real-world brands for the digital world. William is the CEO (Chief Encouragement Officer) of Reach – and the co-founder of CareerBlast.TV – a personal and digital branding video learning platform. William regularly shares his thoughts on workplace
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