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Cruise Views

Cruise Views

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November 8th 2013: Brand Name Partners and Cruising

One of the biggest trends in cruising is partnering with well-known brands in all aspects of onboard life, from entertainment to food & beverage, spas and shops. Featured partners include some of the most well-recognized brands in the world, such as Starbucks, Nickelodeon, Disaronno, the Smurfs, Eataly, Fisher-Price, Segafredo and Dreamworks along with a slew of celebrity chefs and restaurants. Consumers can now cruise knowing they’ll find some of their favorite brands. Not only do brand partnerships offer a special appeal to cruising consumers, they help cruises communicate their identity

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