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Did you know you can use comedy as a strategic weapon in business? Having fun doing business doesn’t negate the seriousness and success in business, it enhances it. Comedy can improve everything from presentations to the morale of your staff. Steve Cody, co-founder and managing partner of Peppercomm, has built an agency based on ideas and on the people that champion them; on what's coming next, and where the industry is going vs. where it's already been. Their best practice centers on inventing (and then reinventing) best practices. Peppercom’s tagline, “Listen. Engage. Repeat,” emphasizes a v
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