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Technology Revolution: The Future of Now

Technology Revolution: The Future of Now

Wednesday at 8 AM Pacific/11 AM Eastern

January 29th 2014: Social Customer Engagement: How Does Your Company Score?

The buzz: Social. Have your company’s social engagement tools and practices evolved to meet the demands of today’s digitally-empowered, brand-controlling customers – or are you stalled, stumbling, or just plain failing? If the latter, wake up right now! The world of customer service has changed, with your audience tipping the balance of power in their favor. They expect you to welcome and serve them with speed, accuracy, respect, and grace – on all of the channels they choose. Need help? The experts speak. Brent Leary, CRM Essentials: “Speed of engagement will play an increasingly important

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Featured Guests

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Brent Leary

Brent Leary is a CRM industry analyst, advisor, author, speaker and award-winning blogger. He is co-founder and Partner of CRM Essentials LLC
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Dan Gingiss

Dan Gingiss is the head of Digital Customer Experience and Social Media at Discover. In this role, Dan oversees the design and development of the company’s flagship website, Discover.com; manages the customer experience and VOC across all digital channels; and leads the company’s social media strategy and execution. Previously, he held Director roles in Rewards, Cardmember Acquisition, Products & Benefits, and Diners Club International. Dan holds a B.A. in psychology and communications from the University of Pennsylvania, and a Master of Business Administration in Marketing and Operations from the Kellogg School of Management at Northwestern University.
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Kai Petzelt

Kai Petzelt is Senior Director of product marketing at SAP, responsible for the creation and communication of messaging and positioning for the CRM solutions portfolio for the Customer Service line of business.
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