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The buzz: Gamification.
Gamification is a trendy buzzword in businesses today because of its significant benefits. How does it work? By putting the customer, prospect or employee at the center of a well-designed, game-based experience, you can improve and capture data on their motivation, productivity, and engagement. Not on board yet? It’s time to learn about the new science of relationship building through big data and gamification, and the gurus’ secrets to designing gamification that really works. The experts speak.
Rajat Paharia, Bunchball: “All of this has happened before, and it wil
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