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Why storytelling? We are hearing about it everywhere and although we may know about stories, many of us are wondering how they relate to business. Join Lianne and her guest Helen Kuyper of 24-7 Storytelling as they talk about how the story is more powerful than the truth and why story is now crucial for businesses of any size. Helen will also walk us through creating a ‘Story Field’, a tool that will enable you to find and utilize the right story for the right people at the right time. Tune in to The Power of Story to discover the ‘why’, the ‘what’ and the ‘how’ of storytelling that gets resul
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