This week, T.A. McCann joins me #BizLockerRadio to talk marketing, social media, and competitive intelligence. Between social media, the web, and SEO, there’s a ton of valuable data available about the players in your market. The information buried in that should inform your strategic decisions, if you can find it. T.A. McCann is the founder of Rival IQ, an online marketing analytics tool that helps online marketers gain critical insights about competitors across key marketing channels.
|