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Mojo My Business

Mojo My Business

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June 2nd 2014: The Selling Power of Customer Testimonials

Mojo Marketing Edge hosts Cory Michael Sanchez and Ira Rosen share how marketing videos, particularly testimonial videos, can help drive more traffic to your website, as well as encourage people to actually choose your company and purchase your products. Clients generally check testimonials to determine whether or not they should do business with a company or avail of certain products. By providing links to video testimonials and following up, you will most likely compel people to transact business with you. According to Sanchez and Rosen, about 85 percent of people will avail of a product or

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