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Business REINVENTION

Business REINVENTION

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March 31st 2015: Clinical Trials Innovation - Opportunities and Challenges

Does innovation have to be unaffordable? There is probably nothing that affects more Americans than the increasing healthcare cost in this country. While there were more new drugs approved in 2014 by the FDA than the previous 18 years, many of the new drugs’ prices were staggering. As the baby boomers age, the need for medical breakthroughs to fight disease as well as cost control intensifies. How can we continue to innovate without bankrupting our healthcare system? This week, we take a look at the lengthy process of developing a new medicine and explore new ideas that could drastically

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Featured Guests

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John Reites

As Head of Product and Strategy for Quintiles Health Engagement & Communications, John Reites is responsible for developing engagement innovations and patient-centered strategies to improve Quintiles’ customer’s probability of success.
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Bray Patrick-Lake

Ms. Patrick-Lake supports efforts to actively engage partners in Duke research programs, as well as patient advocacy organizations and others in efforts to improve clinical trials.
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Dr. Pamela Tenaerts

As Executive Director of the Clinical Trials Transformation Initiative (CTTI), Dr. Tenaerts implements strategies to accomplish CTTI’s mission to improve quality and efficiency of clinical trials by engaging all stakeholders equally.
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