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No matter what size of business you are running, social media is a crucial part of how you interact with potential customers. However, having lots of friends or lots of likes is not enough. We need to be able to convert our followers into customers. But how do we do that in an increasingly competitive marketplace with savvy social consumers?
In this episode of Story Powered®, David Giannetto, author of Big Social Mobile, How Digital Initiatives can Reshape the Enterprise and Drive Business Results will help us better understand the current social landscape and how businesses can use story t
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