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Thanks to the growing Hispanic population, soccer’s popularity continues to climb in the US. In addition, it now ranks as the second favorite sport among Americans age 12-24, according to the new ESPN/Luker poll. David Kaval, President of San Jose Earthquakes, will join me to discuss the business strategies that have helped boost season ticket sales by 42%. We will also explore the new technologies that are helping to reinvent the in-stadium experience and innovate the business of sports entertainment.
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