The buzz: It begins at home. Beyond enormous competition for consumer and corporate funding, charities today face their greatest challenges in maintaining financial transparency and optimizing their use of resources. Technology to the rescue! But where should charities invest their precious time and dollar resources: in new social media platforms in hopes of boosting fundraising – or in predictive analysis to improve efficiency and impact? The experts speak. Christian Kraus, Betterplace.org: “On résiste à l’invasion des armées; on ne résiste pas à l’invasion des idées” (Victor Hugo). Rog
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