Brian will kick off the tool series talking about using liking and reciprocity as key elements in the larger field of persuasion. Brian shares his experience with multiple clients using the Cialdini method. He talks about reciprocity as a concept then provides rich examples to illustrate reciprocity and make it practical for leaders to apply.
Brian will answer the following questions: 1. In leadership why are relationships so important in today’s business environment? 2. Let’s talk more about liking and reciprocity Starting with liking, how can people get others to like them mo
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