August 2nd 2016: Social Selling and the Partner Ecosystem |eCard

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August 2nd 2016: Social Selling and the Partner Ecosystem

The buzz: 'We go together like rama lama…' Grease, 1978 film. Even if you’re successfully using Social Selling, you still need good partner relationships for your business to grow, scale and thrive. Why? A partner model in your go-to-market strategy can help ensure your customers receive the best experience every time. How to make it happen? Your organization needs to provide ongoing support, enablement, training, more – especially for partners who rely on you for innovative ideas and strategies. How does the partner model fit in with Social Selling? The experts speak. Lorraine Maurice

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Featured Guests

Lorraine Maurice

Lorraine Maurice is a Senior Director of Global Indirect Marketing at SAP. She is a results-oriented leader with an impressive track record in communications, social media, channel marketing and business development within high tech and telecom industries. For over 25 years, she has defined and managed complex go-to-market channel strategies and developed compelling messaging and content for each step of the buyer’s journey. Lorraine has a strong balance of entrepreneurial thinking and corporate governance and effectively brings together the right mix of people, resources, and processes to meet the most complex challenges.

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Phil Lurie

Phil Lurie leads global efforts at SAP for digital sales and marketing including a16,500 seat roll-out of LinkedIn Sales Navigator and related technologies. He focuses on improving the team's ability to reach clients by building both their personal and SAP's corporate brand. Phil is also responsible for ensuring that all applications follow strict global security guidelines including the European GDPR and Workers' Councils' compliance.

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Marco Argaez

Marco Argaez is a passionate and “partner-oriented” professional in the B2B and B2C space with international sales and marketing experience in several American and European countries like USA, Mexico, Spain, France, UK and Germany.

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