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The buzz: You look mah-velous, darling! Wake up call for the fashion industry! Forget about your forever-focus on seasonality, and pay very close attention to the digital age and the fashion consumer. Who? They’re tech-savvy, they’re social media-influenced, and they demand trend availability right now. Perhaps even more critical are the blurring lines among the traditional definitions of fashion retailer, manufacturer, and wholesaler. How will you survive? Either transform your business models and digital infrastructures, or be banished to the clearance rack. Not that! The experts speak. J
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