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Designing the Future with Game-Changers, Presented by SAP

Designing the Future with Game-Changers, Presented by SAP

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May 4th 2017: Designing the Future: Role of Prototyping In Just About Everything - Part 2

The buzz: “While developing his vacuum, James Dyson went through 5,126 failed prototypes ...But the 5,127th prototype worked...” (Evan Carmichael). Welcome to Part 2 for a deeper dive into prototyping in Design Thinking, which ensures ideas are tested and re-tested on a small scale to determine, “Did I understand what you want or need?” prior to a large investment. Designers, creators and innovators use prototyping styles and techniques to decide which ideas to carry forward, send for iterations, or blow up and start over again. The experts speak. Matt Gorbet, Gorbet Design: “It is not the ans

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Featured Guests

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Matt Gorbet

Matt Gorbet is a creative technologist, artist and educator. As one half of the strategic design duo Gorbet Design, he twists technology to enable memorable experiences.
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Gavin Quinn

Gavin Quinn is the Founder and Chief Technologist at Mindset. Previously leading R&D labs at Target, his passion for design and innovation facilitated a digital revolution at some of the world’s largest enterprises.
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Anastasia Stauffenberg

Anastasia Stauffenberg, Senior Business Manager, SAP Germany, has worked over the last 16 years in different Global teams.
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