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Nanopharmacist? Lunar tour guide? Robotic ethicist? Have you heard of these jobs? Well, you will! Sustainable success is about putting your purpose into action no matter if a market yet exists for it. Innovators create markets. Learn in this episode how to overcome ambiguity to create new jobs for new products and services. Be prepared to learn, unlearn, and relearn. Sustainable success requires entrepreneurs and business leaders to be resourceful and resilient. Bryan Mattimore, co-founder and chief idea guy at The Growth Engine, an Innovation company, and Christopher Bishop
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