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Why would any business pass on a key competitive advantage that’s relatively easy to implement? Could it be that businesses might not really understand what their greatest assets are or how those assets contribute to true competitive advantages? What if employees were the greatest advantage? Lee Caraher, author of ‘The Boomerang Principle: Inspire Lifetime Loyalty From Your Employees’, is an expert at building positive, high performing work teams and business cultures. Caraher has interviewed over 100 business leaders to identify actionable insights and pragmatic strategies to help businesses
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