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The opportunity to market a new, enhanced brand is an exciting chapter for any business and not an easy decision.
Timing is critical for launch;You need to consider factors of competition, messaging, production, market forces, and money. Though the process may present various obstacles to overcome, an effective brand launch or transformation can completely redefine the business’s future potential.
There are multiple pillars to branding and it’s critical you know exactly what effort required. You must have the right people in position or your demise is imminent.
Now more than ever, s
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