The buzz: “Technology can make salespeople more effective and efficient IF you know what tools to use” (Triblio). Despite hard proof that Social Selling gives the modern B2B sales force a tangible advantage over social laggards, many companies consider it a trend or fad. Need more info before you dip your toe in the water or wade in deeper? We’ll share insights on how the best and right social selling tools can help you navigate the increasingly crowded pool, especially when used by your entire organization – not just Sales! The experts speak. William Arruda, Reach: “Be yourself. Everyone else
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