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November 01st 2018:Go From Total Unknown to Sought After Expert

Jo Hausman interviews Jen DeVore Richter who is a former marketing executive at NASA. She quit NASA to pursue the American dream of owning her own business. Walking away from a high-powered career working with astronauts like Apollo Astronaut Buzz Aldrin wasn’t an easy decision, but Jen felt the entrepreneurial calling and couldn’t ignore it. During this interview Jen will focus on: Key #1 - focus on providing a WOW experience above all else- be outrageous! Key #2- whatever your competition is doing, do the exact opposite Key #3- your #1 job is to be the marketer

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Jen DeVore Richter

Former NASA Marketing Executive Turned Six-Figure Coach Shares Her Best Advice for Rising Influencers After many successes and failures on the road to building a seven-figure earning marketing agency, she is now on a mission to inspire 100,00 business owners to redefine what success looks like for themselves. Working hand-in-hand with business owners for over 5 years now, Jen is focused on flipping the national small business failure rate of 80% upside down to achieve a success rate of 80% or better. Her creative approach to business has been published in three business books as well as the new Boss Women Rock monthly magazine. Jen enjoys a regular spot as the Business Expert on one
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