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Technology Revolution: The Future of Now

Technology Revolution: The Future of Now

Wednesday at 8 AM Pacific/11 AM Eastern

February 06th 2019:Hear and Now: Audio Content in Digital Marketing

The buzz: Podcasts aren’t a bubble, they’re a boom—and that boom is only getting louder” (Miranda Katz). In the midst of our current digital renaissance, with breakthrough technologies maturing, an old-school yet cutting-edge marketing tactic is resurging: audio. From podcasts to audio whitepapers, apps to smart speakers, the world of sound is immediate, portable, affordable, customizable, and wherever you go. The experts speak. Pam Didner, Consultant and Author: “Keep it simple stupid” (Kelly Johnson). Kenneth Kinney, AI Media Group: “Yesterday is history. Tomorrow is a mystery. Today is a

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Featured Guests

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Pam Didner

Pam Didner is a B2B marketing consultant, writer, speaker, and author of 2 books: Global Content Marketing and Effective Sales Enablement. She has given presentations and workshops in the US, Europe, South America and Asia. Her forte is to create successful global marketing plans that meet local marketing and sales team’s needs. She also specializes in sales, marketing and internal/external communications consulting, keynote presentations, corporate training and workshops. She shares marketing thoughts at pamdidner.com and contributes articles to The Guardian, Content Marketing Institute, and other publications.
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Kenneth (Shark) Kinney

Kenneth Shark Kinney is a highly accomplished and creative datadriven marketer, growth executive, and nationallyrenowned consultant and speaker. He is the Vice President of Marketing and Digital Strategy with AI Media Group as well as the host of A Sharks Perspective, a nationallyrecognized podcast with the Whos Who of subject matter experts and thought leaders in marketing. He has led national campaigns with Fortune 200 brands as well as hosted and produced TV and radio programs.
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Ginger Shimp

An award-winning marketeer with 25+ years’ B2B experience, Ginger Shimp is a Senior Marketing Director for SAP, a multinational corporation that makes enterprise software to manage business operations and customer relations. Since 2004 she’s helped companies in myriad industries run better by telling, not only the SAP story but the stories of SAP customers and their customers. Developing content, engaging channels, deploying tactics to educate, stimulate interest, and drive demand: marketing isn’t just what she does, it’s who she is. She co-created Searching for Salaì, a fictional podcast, to highlight that technology is changing faster today than it ever has, and slower than it ever will. S
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Jeff Janiszewski

An award-winning and passionate marketeer with over two decades of real-world marketing experience working for small, mid-market companies, Jeff Janiszewski is a Marketing Director for SAP, a multinational corporation that makes enterprise software to manage business operations and customer relations. He’s spent the last decade plus with SAP, focusing on B2B marketing across a diverse range of industries and solutions. With a proven track record of designing and implementing demand generation and pipeline strategies that generate sales, Jeff enjoys the challenge of turning complex information and concepts into simple-to-understand marketing plans that put the focus on the customer and portra
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https://www.voiceamerica.com/show/1981/technology-revolution-the-future-of-now 11/12/2019 08:00 11/12/2019 09:00 Technology Revolution: The Future of Now https://www.voiceamerica.com/show/1981/technology-revolution-the-future-of-now The buzz: Podcasts aren’t a bubble, they’re a boom—and that boom is only getting louder” (Miranda Katz). In the midst of our current digital renaissance, with breakthrough technologies maturing, an old-school yet cutting-edge marketing tactic is resurging: audio. From podcasts to audio whitepapers, apps to smart speakers, the world of sound is immediate, portable, affordable, customizable, and wherever you go. The experts speak. Pam Didner, Consultant and Author: “Keep it simple stupid” (Kelly Johnson). Kenneth Kinney, AI Media Group: “Yesterday is history. Tomorrow is a mystery. Today is a gift…the present” (Alice M. Earle). Ginger Shimp, SAP: “When everything seems to be going against you, remember that the airplane takes off against the wind, not with it” (Henry Ford). Jeff Janiszewski, SAP: “Everyone wants some magic pill—some life hack—that eliminates the need to do the work. But that does not exist” (Jocko Willink). Join us for Hear and Now: Audio Content in Digital Marketing. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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