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Technology Revolution: The Future of Now

Technology Revolution: The Future of Now

Wednesday at 8 AM Pacific/11 AM Eastern

May 08th 2019: Is Digital Selling Dead? - Part 2

The buzz: “The idea that social selling is dead or dying is a bit over exaggerated…Cold calling should be dead” (Koka Sexton). In conversations about account-based marketing, we keep hearing that cold calling, email and social selling aka digital selling are dead. True or false? It depends. The key to the longevity and success of any channel is its rocket fuel: content. Timely, targeted and relevant messages can help you break into target accounts and drive ongoing buyer engagement in a range of channels. The experts speak. Paul Slack, Vende Social: “What we've got here is failure to communic

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Featured Guests

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Paul Slack

Paul Slack, Founder, Chief Strategist Vende Social, is a serial entrepreneur with more than 20 years of digital marketing experience.
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Tom Martin

Tom Martin is a no nonsense, straight-talking 25-year veteran of the sales & and marketing business who favors stiff drinks, good debates and helping companies grow their businesses.
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Charrele Robinson-Brown

Charrele Robinson-Brown supports The Global Social Selling Program team at SAP. She is charged with infusing Gamification throughout Social Selling as well as managing Social Selling e-Learning, partnering with Virtual Studios for Video + Social Selling and Training and Enablement in North America.
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https://www.voiceamerica.com/show/1981/technology-revolution-the-future-of-now 31/03/2020 09:00 31/03/2020 10:00 Technology Revolution: The Future of Now https://www.voiceamerica.com/show/1981/technology-revolution-the-future-of-now The buzz: “The idea that social selling is dead or dying is a bit over exaggerated…Cold calling should be dead” (Koka Sexton). In conversations about account-based marketing, we keep hearing that cold calling, email and social selling aka digital selling are dead. True or false? It depends. The key to the longevity and success of any channel is its rocket fuel: content. Timely, targeted and relevant messages can help you break into target accounts and drive ongoing buyer engagement in a range of channels. The experts speak. Paul Slack, Vende Social: “What we've got here is failure to communicate” (Cool Hand Luke). Tom Martin, Converse Digital: “Man looks in the abyss, there's nothing staring back at him. At that moment man finds his character. And that is what keeps him out of the abyss" (Lou Mannheim). Charrele Robinson-Brown, SAP: “Invest your evaporating time and leave a legacy behind for future generations” (Sunday Adelaja). Join us for Is Digital Selling Dead? – Part 2. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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