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The buzz: Data matters to every business. So it follows that every business needs a data strategy (Bernard Marr www.forbes.com). A data strategy is an enterprise-wide blueprint tailored to an organizations unique circumstances, culture, and data maturity. Every industry is being disrupted by companies that are harnessing analytics and executing data-driven management strategies to capitalize on data and leverage profits to drive innovation. Our panel shares insights to help your company develop and execute your own first-class data strategy. The experts speak. Patrick Schwerdtfeger, Trend Mast
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