The buzz: “An experience occurs when a company intentionally uses services as the stage, and goods as props, to engage individual customers in a way that creates a memorable event…The question, then, isn’t whether, but when—and how—to enter the emerging experience economy” (hbr.org). To be successful in building new digital experiences, Finance needs to ensure the viability of business models transformation. Finance has an opportunity to help your business deliver unparalleled experience to internal and external customers. How? By leveraging intelligent innovations across financial, operationa
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