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Changing the Game with Digital, Presented by SAP

Changing the Game with Digital, Presented by SAP

Tuesday at 7 AM Pacific /10 AM Eastern

December 17th 2019: Boost Your Social Media Marketing Campaign: Apply Digital Selling

The buzz: “Digital Selling relies on having robust, well-built social networks, which is why social media marketing is a crucial aspect of Digital Selling. Since these two concepts are so similar, many people confuse the two.” (Adrian Fisher, www.forbes.com). Fisher explains that social media marketing lives at the top of the sales funnel to help bring in leads using Facebook and Twitter, for example. Digital Selling puts the traditional sales process back on social networks, where salespeople can comment on a prospect’s LinkedIn post or retweet their Tweet. What does this mean to you? The ex

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Featured Guests

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Alan McLaren

Alan McLaren is CEO of infinitycomm and Co-Founder of SaluberMD. Alan is the former International Chairman of YPO Gold.
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Sylvie Lachkar

Sylvie Lachkar has worked her way up the ranks of the major technology companies (software publishers, manufacturers, consulting firms) over the past 30 years, in marketing, partner management, business development and training roles. She now runs the Social Selling program for EMEA (Europe, Middle-East, Africa) and manage the social amplification of “SAP Industry and Value Advisory” thought leadership content. She is also an entrepreneur, advising enterprises in their business through Social Selling. For the last six years, she has worked in Europe, supporting sales teams in their use of social media. She has compiled all this experience in a book, co-written with hérvé kabla, “Mastering So
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Brynne Tillman

brVengresos Chief Learning Officer, Brynne Tillman is an Internationally recognized Social Selling Trainer and Amazon best selling author of The LinkedIn Sales Playbook, a Tactical Guide to Social Selling
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https://www.voiceamerica.com/show/2490/changing-the-game-with-digital-presented-by-sap Changing the Game with Digital, Presented by SAP https://www.voiceamerica.com/show/2490/changing-the-game-with-digital-presented-by-sap The buzz: “Digital Selling relies on having robust, well-built social networks, which is why social media marketing is a crucial aspect of Digital Selling. Since these two concepts are so similar, many people confuse the two.” (Adrian Fisher, www.forbes.com). Fisher explains that social media marketing lives at the top of the sales funnel to help bring in leads using Facebook and Twitter, for example. Digital Selling puts the traditional sales process back on social networks, where salespeople can comment on a prospect’s LinkedIn post or retweet their Tweet. What does this mean to you? The experts speak.Brynne Tillman, Social Sales Link: “I know for sure that what we dwell on is who we become" (Oprah Winfrey). Alan McLaren, Infinitycomm and SaluberMD: “We have a good time together, even when we’re not together” (Yogi Berra). Sylvie Lachkar, SAP: “Be yourself, everyone else is already taken” (Oscar Wilde). Join us for Boost Your Social Media Marketing Campaign: Apply Digital Selling. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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