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The current corporate trend is to articulate a purpose statement as a way to provide a sense of meaning and purpose for employees, to create pride in the company and to connect with customers. Having a sense of purpose does seem to be an important part of feeling connected to and having a sense of fulfillment from the work you do. From a comprehensive study, we can now identify 10 principles that are important for making work meaningful. I think you will be both surprised by the results and not surprised at the same time.
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