Vera Czerny (pronounced like Cherney) spent her entire professional life in some form of sales. Whether it was her own business, back in her home country of Czech Republic, in Holland where she lived for a year, or in America, that became her new home since 2002.
She ran multiple business, as well as businesses for others, and developed her own sales system that goes against the mainstream and usual advice. Didn’t matter what industry or country, certain common tools and sales recommendations didn’t resonate with her.
In fact, some sales training insulted her intelligence.
“It’s nobody’s
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