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Living Strong: The Flip Side of Adversity

Living Strong: The Flip Side of Adversity

Thursday at 2 PM Pacific

December 2nd 2021: How One Handbag Carried A Woman To Major Success

MinkeeBlue Founder and designer, Sherrill Mosee, set out to solve a problem she calls the “overload bag syndrome.” She wanted to create an organizational fashion bag for busy women whose roles changed throughout the day. Mosee put her degree in engineering to work and came up with the patented MinkeeBlue design. During MinkeeBlues' first launch, Sherrill experienced a ton of orders and ordered 1200 bags but 30% of them were defective therefore she lost a lot of revenue. How do you manage the highs, lows, and losses of running a business and creating a powerful brand that revolutionizes the wa

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Featured Guest

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Sherrill Mosee

Sherrill is the former president of Family Care Solutions, a nonprofit organization she founded to promote higher education among low-income women with children. The organization awarded over $3 million in childcare scholarships to help women with children stay in school and earn a college degree. Mosee put her degree in engineering to work and came up with the patented MinkeeBlue design. She describes MinkeeBlue as a reflection of “who we are” and “what we do” in our daily lives – “Your day is in the Bag”, says Mosee. MinkeeBlue has been featured on the Today Show, the Katie Couric Show and QVC. Sherrill holds a Master's Degree in electrical engineering from Drexel University. She's also
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https://www.voiceamerica.com/show/4019/living-strong-the-flip-side-of-adversity 26/05/2022 02:00 26/05/2022 03:00 Living Strong: The Flip Side of Adversity https://www.voiceamerica.com/show/4019/living-strong-the-flip-side-of-adversity MinkeeBlue Founder and designer, Sherrill Mosee, set out to solve a problem she calls the “overload bag syndrome.” She wanted to create an organizational fashion bag for busy women whose roles changed throughout the day. Mosee put her degree in engineering to work and came up with the patented MinkeeBlue design. During MinkeeBlues' first launch, Sherrill experienced a ton of orders and ordered 1200 bags but 30% of them were defective therefore she lost a lot of revenue. How do you manage the highs, lows, and losses of running a business and creating a powerful brand that revolutionizes the way consumers think about a product? VoiceAmerica | Talk Radio | Online Talk Radio ecards@voiceamerica.com false DD/MM/YYYY Add to Calendar
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