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The Money Answers Show

The Money Answers Show

Monday at 12 Noon Pacific

November 19th 2007:Making Word of Mouth Marketing Work for You

Major marketers are spending more and more of their marketing dollars to promote positive word-of-mouth discussion of their companies, and you should do the same. Sandra Sellani, author of the new book What’s Your BQ? Learn How 35 Companies Add Customers, Subtract Competitors and Multiply Profits with Brand Quotient, explains the best way to harness positive word of mouth marketing to make your business prosper. Consumers are relying more on what their friends and peers are telling them about products and services in online social networking forums instead of trusting traditional advertising.

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https://www.voiceamerica.com/show/746/the-money-answers-show 21/11/2017 12:00 21/11/2017 01:00 The Money Answers Show https://www.voiceamerica.com/show/746/the-money-answers-show Major marketers are spending more and more of their marketing dollars to promote positive word-of-mouth discussion of their companies, and you should do the same. Sandra Sellani, author of the new book What’s Your BQ? Learn How 35 Companies Add Customers, Subtract Competitors and Multiply Profits with Brand Quotient, explains the best way to harness positive word of mouth marketing to make your business prosper. Consumers are relying more on what their friends and peers are telling them about products and services in online social networking forums instead of trusting traditional advertising. In this interview, Sandra will explain how you can capture the magic of positive word of mouth to grow your business or personal career. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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