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Total Career Success

Total Career Success

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August 24th 2009:Dan Schawbel, Bestselling Author On Personal Branding and Social Networking

Dan Schawbel, leading personal branding expert for Gen Y and author of Me2.0: Build a Powerful Brand to Achieve Career Success, shares the tools for building your brand and gaining a competitive advantage. Learn how to: Effectively use online social networks, blogs, videos, and podcasts; Develop a 4-step strategy for discovering, creating, and communicating your personal brand; and Improve your networking online and offline. His octopus model visually shows the impact of branding on networking, career development, entrepreneurship, the use of social media, public relations, marketing, searc

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Dan Schawbel

Dan Schawbel is a New York Times bestselling author, partner, and research director at Future Workplace, and the founder of both Millennial Branding and WorkplaceTrends.com. He is the bestselling author of two career books: Promote Yourself and Me 2.0. His most recent book is Back to Human: How Great Leaders Create Connection in the Age of Isolation. Through his companies, he's conducted dozens of research studies and worked with major brands including American Express, GE, Microsoft, Virgin, IBM, Coca-Cola, and Oracle. Dan has written countless articles for Forbes, Fortune, TIME, The Economist, and The Harvard Business Review. Considered "one of today's more dynamic young entrepreneurs" by
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