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Join host Maureen Kedes and Matt Baron, founder of Inside Edge: Public Relations & Media Services (www.InsideEdgePR.com)
Baron is an award winning (Illinois Press Association, Copley Newspapers, the Northern Illinois Newspaper Association) nationally syndicated investigative reporter for numerous national publications including Time, USA Today and the Chicago Tribune. Matt has developed not only strong media connections, but also a personal insight into how reporters, editors, producers think, their day-to-day challenges, and what draws them to one story idea over another. He gives that insi
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