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Stars of PR

Stars of PR

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November 11th 2010: WHAT EVERY PROFESSIONAL NEEDS TO KNOW ABOUT TV NEWS INTERVIEWS

Did you ever watch the news and wonder why the interview subject looks like a deer caught in the headlights? How about when company CEO’s regret what they say on live TV particularly in light of a crisis? We know that former BP CEO Tony Hayward was very sorry when he said, “I’d like my life back”. Entertainment attorney Bradley P. Boyer, partner with Ropers, Majeski, Kohn & Bentley PC and veteran television journalist Asha Blake will discuss the do’s and don’ts of the TV interview on Stars of PR.

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