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Coffee Break with Game-Changers, presented by SAP

Coffee Break with Game-Changers, presented by SAP

Wednesday at 8 AM Pacific/11 AM Eastern

December 21st 2011:Future of CRM: Know Thy Customer, Know Thy Profit

Some things never change. “The customer is always right”, a slogan associated with Marshall Field’s department store in the late 19th century, and attributed earlier to French hotelier César Ritz, holds true today. Consider this: You do everything right – deliver the right merchandise at the right price, right terms and guarantees, at the right time and place – yet some customers loudly declare they’ll never buy from you again. Why? Perhaps a delivery person who doesn’t work for your company, or anything else beyond your control, left a bad taste about your brand and spoiled what you thoug

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Anthony Leaper

Anthony Leaper is a software, marketing and sales enthusiast, currently heading the Business Development of SAP’s Enterprise Social Business Organization. With a personal, almost manic, bias to exceed his customers’ expectation, Anthony has the opportunity to influence and get software developed that helps SAP customers improve their customer insight and intimacy in a way that delights and exceeds their expectations Prior roles include leading Go to Market and Solution Management activities for the SAP CRM and Business Suite, and Head of CRM On Demand Product Management for EMEA at Oracle. Before Oracle’s acquisition of Siebel, he was Siebel’s Chief Technology Director for EMEA and was unive
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R "Ray" Wang

R “Ray” Wang is a Principal Analyst and CEO at Constellation Research Group. He previously was a founding partner and research analyst for enterprise strategy at Altimeter Group and the author of the popular enterprise software blog, "A Software Insider’s Point of View". With viewership in the millions of page views a year, Ray’s blog provides insight into how disruptive technologies and new business models impact the enterprise. Ray’s background in emerging business and technology trends, enterprise apps strategy, technology selection, and contract negotiations provides his clients and readers with the bridge between business leadership and technology adoption.
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https://www.voiceamerica.com/show/1981/coffee-break-with-game-changers-presented-by-sap 20/12/2017 08:00 20/12/2017 09:00 Coffee Break with Game-Changers, presented by SAP https://www.voiceamerica.com/show/1981/coffee-break-with-game-changers-presented-by-sap Some things never change. “The customer is always right”, a slogan associated with Marshall Field’s department store in the late 19th century, and attributed earlier to French hotelier César Ritz, holds true today. Consider this: You do everything right – deliver the right merchandise at the right price, right terms and guarantees, at the right time and place – yet some customers loudly declare they’ll never buy from you again. Why? Perhaps a delivery person who doesn’t work for your company, or anything else beyond your control, left a bad taste about your brand and spoiled what you thought was a perfect transaction. Want to avoid this ‘last mile’ mishap? It’s all about CRM – Customer Relationship Management. Tune in to hear how the CRM system of the future will be smart, dynamic and personalized enough to help you score a better grade on your customer report card. Pour a fresh cup of Joe, Earl or OJ and join us for food for thought as we explore the world of CRM today and tomorrow. VoiceAmerica | Talk Radio | Online Talk Radio studio@voiceamerica.com false DD/MM/YYYY Add to Calendar
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